Internet Marketing-Online Business And E-commerce?

Internet Marketing

Internet Marketing or Internet Marketing is all the effort made to make marketing a product or service through the media or using the Internet or network www. Word e in e-marketing is an electronic means (electronic) which means that marketing activities in question carried out electronically via the Internet or network Syber. With the advent of Internet technology in recent years, many new terms that use the prefix e-xxx, like: e-mail, e-business, e-gov, e-society, etc..

Many people assume that Internet marketing is all things related to making money on the Internet, that actually this is not true. Keep in mind that hundreds or even thousands of programs to make money on the Internet is an activity that is prohibited and is an alias fraud scam that only benefits for certain people only.
Internet marketing activities generally include or revolve around matters relating to the manufacture of advertising products, search for prospects or buyers and writing sentences marketing or copywriting. Internet marketing or e-marketing in general these activities include the manufacture of web design (web design), using banner advertising, promotional corporate information via search engines (search engines), electronic mail or e-mail (e-mail), advertising by e -letter (email advertising), affiliate marketing (affiliate marketing), interactive advertising (interactive advertising), etc..

E-Commerce Electronic commerce

Electronic commerce or e-commerce is the deployment, purchasing, sales, marketing goods and services over electronic systems such as the Internet or television, www, or other computer networks. E-commerce can involve electronic funds transfer, electronic data interchange, automated inventory management systems, and automated data collection systems.
Information technology industry saw an e-commerce activities as the application and implementation of e-business (e-business) relating to commercial transactions, such as electronic funds transfer, SCM (supply chain management), e-marketing (e-marketing) , or online marketing (online marketing), online transaction processing (online transaction processing), electronic data interchange (electronic data interchange / EDI), etc..
E-commerce or e-commerce part of e-business, where the scope of e-business more broadly, not just commerce but includes also pengkolaborasian business partners, customer service, jobs, etc.. In addition to network technology www, e-commerce also requires a database or database technologies (databases), e-mail or electronic mail (e-mail), and non-computer forms of technology as well as other delivery systems, and tools for e-payment this trade.
E-commerce was first introduced in 1994 when the first banner-electronics used for the purpose of promotion and advertising in a web-page (website). According to Forrester Research, electronic commerce generated sales worth U.S. $ 12.2 billion in 2003. According to another report in October 2006, online retail revenues in non-travel in the United States is forecast to reach the quarter-trillion U.S. dollars in 2011.


History of e-commerce

The term "electronic commerce" has changed over time. Originally, electronic commerce means the utilization of commercial transactions, such as the use of EDI to send commercial documents like purchase orders or invoices electronically.
Then he developed into an activity that have the more precise term "Web commerce" - the purchase of goods and services via the World Wide Web via secure servers (HTTPS), a special server protocol that uses encryption to keep important customer data.
At first when the web became famous in the society in 1994, many journalists predicted that e-commerce will become a new economic sector. However, only about four years later secure protocols like HTTPS entering a mature stage and is widely used. Between 1998 and 2000 many businesses in the U.S. and Europe to develop the web site of this trade.

Key Success Factors In e-commerce

In many cases, an e-commerce company can survive not only rely on strength alone product, but with the management team of reliable, timely delivery, good service, good business organizational structure, network infrastructure and security, web site design good, several factors including:
1. Provide competitive pricing
2. Provide purchasing services responsive, fast, and friendly.
3. Providing information on goods and services that are comprehensive and clear.
4. Provide lots of bonuses such as coupons, special offers, and discounts.
5. Giving special attention such as the proposed purchase.
6. Providing a sense of community for discussion, input from customers, and others.
7. Facilitate trading activities


The issue of e-commerce

1. Fraud by identity theft and lying to customers.
2. The laws are less developed in the field of e-commerce.
Business applications

Some common applications related to e-commerce are:
 
• E-mail and Messaging
• Content Management Systems
• Documents, spreadsheets, databases
• Accounting and financial systems
• Shipping Information and reservations
• Reporting information from the client and the enterprise
• domestic and international payment systems
• newsgroup
• On-line Shopping
• Conferencing
• Online Banking / Internet Banking
• Digital Product / Non-Digital


E-bisnis_Bisnis Online

E-business (Electronic Business, or "E-business") or Online Business is a business activity that is automatic and semiautomatic using computer information systems. The term was first introduced by Lou Gerstner, IBM was a company CEO, is now a form of business activities carried on by using Internet technology. E-business allows a company to connect with the system of internal and external data processing them in a more efficient and flexible. E-business is also widely used to connect with suppliers and business partners, as well as meet the demand and serve customers better satisfaction.
In daily use, e-business is not just about e-commerce (electronic commerce or e-commerce) only. In this case, e-commerce is more of a subset of e-business, while e-business covers all kinds of functions and activities of business use of electronic data, including Internet marketing (Internet Marketing). As part of e-business, e-commerce is more focused on the activities of a business transaction or the Internet via www. By using knowledge management systems, e-commerce has the goal to increase the revenu of the company.
Meanwhile, e-business related to overall business processes including value chain: electronic purchasing (purchasing electronic), supply chain management (supply chain management), electronic order processing, handling and customer service, and cooperation with business partners. E-business gives the possibility to exchange data between one company with another company, either through the web, Internet, intranet, extranet, or any combination in between.